Digital MarketingDigital Marketing Definition

What is digital marketing and digital marketing definition. Digital marketing definition is a combination of two words. One is digital and another is marketing. Digital means electronic media. It includes phone, pc, iphone etc. Marketing means promotion of product or services. So, when promotion of product or services comes through electronic media, then it called digital marketing.

Digital marketing incorporates overseeing various types of online presence of organization and existences, for example, organization sites, versatile applications, and web based life organization pages. This is related to online interchanges methods including any semblance of search engine marketing, social promoting, web based advertising, email marketing or advertising and organization plans with different sites.

Digital marketing development started since 1990s and 2000s. This strategy has changed the concept of promotion of brands and businesses use technology for marketing.

Digital marketing of product or services can be conducted via various social media marketing (facebook, twitter, quora), youtube marketing, e-mail marketing.

The different forms of digital marketing:

  • Search Engine Optimization (SEO)
  • Social media marketing (SEM)
  • Content marketing
  • Email marketing
  • Video marketing (YouTube)
  • Affiliate marketing
  • App marketing
  • Pay per click (PPC)
  • Old content

There are some more ways to continue the digital marketing (Online marketing and offline marketing).

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